About Us

At Jeku, our story begins at the heart of family.

I’m Jigna — a mom, a PhD in Nutrition Science, and someone who wholeheartedly believes that you are what you eat. When I couldn’t find a snack for my daughter that met my standards — something truly nutritious, natural, with no added sugars — I decided to create it myself.

That’s how our natural energy bar was born: high in fiber, naturally sweetened, and made only with real, whole ingredients. No shortcuts. Just honest nutrition that supports everyday wellness — for my family and yours.

About the name Jeku -- It carries a legacy of its own. It’s inspired by my mother-in-law, a deeply kind, nature-loving woman who believed in the goodness of the earth and the importance of taking care of one another. Her spirit of warmth and positivity is what we strive to carry forward in every bar we make.